Fancy Nancy:
Sustainable Hair Accessory Branding
This project focuses on creating an original brand by merging two unrelated concepts into one cohesive idea. The goal was to design a distinct identity and deliverables that showcase its uniqueness and market appeal.
Libby:
Landing Page
This project involves designing a new landing page for Libby. The goal was to create an engaging, cohesive page that highlights key features and encourages downloads.
Drop
Cap Series:
Covers inspired by children’s books
This project focuses on a three-part drop cap series reimagining the opening letters of children’s books I loved growing up. The goal was to blend nostalgic imagery with typographic design.
Paws vs Claws:
Board Game
This project features a fully original board game developed from a new concept, complete with an original story, gameplay, and rules. It highlights the full creative process—from concept development and world-building to design execution creating a cohesive and immersive player experience.
Single Song Poster Series:
Screen-printed
Kpop posters
This project is a three-poster series, with each poster visually interpreting a single song from three different K-pop groups. The series captures the unique mood, storytelling, and aesthetic of each track while maintaining a cohesive overall style.
Gingerbread House Box:
Packaging
This project involves developing packaging for the Jellycat Christmas tree cookie plush, designed to resemble a festive gingerbread house. The goal is to create a polished mock package that presents the plush in a playful yet brand-aligned manner, enhancing both its holiday appeal and overall marketability.
Leyva:
Brand Assets
This project focuses on a brand asset expansion that I did for the band Leyva during an internship. This expansion included illustrations, animations, and icons that matched the girl bands soft but scrappy aesthetic.
Wild & Wonderful:
Social Media Carousel
This project focuses on creating a social media carousel for Wild & Wonderful Forest School. The goal of the carousel is to promote the organization and highlight its unique offerings, hopefully encouraging new sign-ups.
